Think you know your skincare? We’re debunking the biggest skincare myths to help you achieve a healthy glow. Discover the truth from the experts at Aveda Institute.

In the age of viral "skin-fluencers" and 10-step TikTok routines, it’s harder than ever to tell the difference between professional advice and a fad. Using the wrong products, or the right products the wrong way, can lead to irritation, breakouts, and a compromised skin barrier.

At Aveda Institute, our Esthiology students are trained in the Art and Science of Pure Flower and Plant Essences. Today, we’re clearing the air. Here are the most common skincare myths, busted.

Myth #1: Oily Skin Doesn’t Need Moisturizer
The Fiction: If my skin is already oily, adding moisturizer will just make me break out.
The Fact: Skipping moisturizer can actually make your skin oilier. When you strip your skin of moisture, it goes into "overdrive" to compensate, producing even more sebum.
The Aveda Way: The key is finding a balance. Use a lightweight, plant-based hydrator like Aveda Botanical Kinetics™ Oil Control Lotion. It provides the hydration your skin needs while helping to absorb surface oils.

Myth #2: "Natural" Always Means "Safe"
The Fiction: If it comes from a plant, it can’t hurt my skin.
The Fact: Poison ivy is natural, but you wouldn’t put it on your face! Some "DIY" natural remedies like lemon juice or raw baking soda, can severely disrupt your skin’s pH level and cause chemical burns.
The Aveda Way: We believe in the power of nature, but we back it with green chemistry. Aveda products use sustainably sourced, clinically tested botanicals that are formulated to be effective without being abrasive.

Myth #3: You Only Need SPF on Sunny Days
The Fiction: It’s cloudy today, so I can skip the sunscreen.
The Fact: Up to 80% of the sun's harmful UV rays can penetrate through clouds. Furthermore, UVA rays (the ones responsible for aging) can pass through glass windows while you’re driving or working in an office.
The Aveda Way: Sun protection is a 365-day commitment. Protect your glow with a mineral-based shield like Aveda Daily Light Guard™ SPF 30, which defends against environmental pollutants and UV rays.

Myth #4: If It Tingles, It’s Working
The Fiction: That burning or stinging sensation means the product is deep-cleaning my pores.
The Fact: A slight active tingle from an exfoliant is one thing, but burning is a distress signal. It usually means your skin barrier is being damaged.
The Aveda Way: Skincare should be a soul-soothing experience, not a painful one. Our Botanical Kinetics™ Exfoliant uses a non-abrasive formula to reveal radiance without the harsh irritation of traditional scrubs.

Myth #5: You Can Shrink Your Pores
The Fiction: Using cold water or certain primers will permanently shrink my pore size.
The Fact: Pore size is largely genetic. While you can’t make them physically smaller, you can make them appear smaller by keeping them clear of debris and maintaining skin elasticity.
The Aveda Way: Regular professional facials are the best way to keep pores clear. Our Aveda Esthiology students perform customized treatments that deep-clean and refine the appearance of your skin using high-performance plant technology.

Stop Guessing, Start Glowing
Don’t let myths dictate your skincare journey. Whether you’re looking for a professional treatment or want to learn how to provide them yourself, we’re here to help.

Ready to see the Aveda difference?

• Book a Treatment: Visit our Student Salon & Spa for a customized facial at an amazing value.

• Start Your Career: Inspired by the science of skin? Explore our Esthiology Program and turn your passion into a profession.